Eyes on the Prize

Stop Guessing. Stop Stressing.

Start Sinking More Putts.

Are you sick of 3-putting?

Tired of all those silly little misses that ruin your confidence — and your scorecard? Want to make a lot more par putts and convert some of those good-looking birdie opportunities?

That’s exactly what the Eyes-on-the-Prize Putter Training delivers. It won’t just change your perspective on putting. It’ll turn your putter into the best weapon in your bag.

Popular Florida putting class now available in an innovative online format. See improvement in a matter of hours. 

Master Your Aim & Alignment

Learn the truth about aim and uncover the hidden compensations you’ve been making for misalignment.

Fix Posture & Free Your Stroke

Correct your posture to eliminate back strain and unlock a smoother, more natural putting motion.

Think Less, Putt Naturally

Adopt an intuitive approach that prevents overthinking and helps you flow with every putt.

Build Sustainable Confidence

Dial-in a precise pre-putt routine that inspires confidence and keeps nerves at bay. No matter what.

Fine-Tune Your Equipment

Make small, smart equipment tweaks that instantly sharpen your distance control and consistency.

Practice with Purpose

Get powerful routines and drills that actually work—plus mental techniques to sink more clutch putts.

UNconventional putting instruction 

produces UNcanny improvement. 

Eyes-on-the-Prize Putter Training is UNlike anything you’ve ever seen or tried.

You will not get schooling like this in any putting lesson. 

You won’t find this information on You Tube, or on the Golf Channel.

This curriculum does not exist at any golf academy, at any price. 

Why?

Because no one has the proof points and 30-year record of success that we have.

No one has the putting robots, the laser aiming system and the equipment expertise we do.

And no teaching pros provide the get-down-on-our-knees-guidance that we do.

Popular Florida putting class brought to life for you at home.

 

Eyes-on-the Prize Training is a proven, battle-tested putting system that’s helped more than 23,000 Florida retirees.

We’ve had tremendous success, and these are not good golfers!

We’re talking about hopeless hackers, chronic yippers and gimmie pickeruppers who have 30 or 40 years of bad putting habits ingrained in their heads. 

Yet when they finish this class they walk away with perfect aim, a solid, repeatable putting stroke, amazing distance control and unflappable, back-of-the-cup confidence.

If we can help them, we can help you!


Putter Training - Golf

3 in a row from 6 feet

 

Its In The Hole

It's In The Hole!

Don’t wait till another round is ruined by lousy putting. Start your Eyes-on-the-Prize online training today.

  • 30-day, Money-Back Guarantee 
  • Lifetime Access to All Video Modules and Updates
  • Step-by-Step Action Plans and Drills
  • Mental Strategies to Stay Calm Under Pressure
  • Bonus: Putting Practice Toolkit
  • Free digital copy of The Forget-About-It Guide To Better Golf

You can’t miss with Eyes-on-the-Prize Putter Training. 

 

Lifetime Access ONLY $199.

Start The Class

(get confidence)

Nothing messes with your head

I am a heading going on and on

more than a simple putt missed.

Golf can be a humiliating game. And nothing produces more aggravation and heartache than piss-poor putting.

We’ve all been there… You walk off the green with your putter in hand and your tail between your legs wondering “what the hell am I doing?”

Your confidence is shot. 

You don’t trust your stroke, your putter, your read of the greens, or yourself.

You got nothing but doubt and confusion.

A lot of people just learn to live with lifelong mediocrity.

Others decide “I can’t stand this! I have to do something!”

But then they go down  a deep, destructive rabbit hole.

Change your mindset
Man golfer feeling disappointed after a putted golf ball missed the hole

One of golf’s cruelest ironies:

Only good putters get the yips.

golfer

Good players who are determined to “work on” their putting stroke often sabotage themsleves. 

Trying harder actually hurts their performance.

They start experimenting, tinkering, analyzing and thinking too much. Which leads to the worst golf affliction of them all… The Yips.

The yips are way worse than the shanks. (The shanks come and go. The Yips can last a lifetime.)

Some people get the chip yips. Some get the driver yips. But it’s more common, and more painfully obvious, on the greens.

Nothing’s worse than standing frozen over a simple, 3 foot putt while all your playing partners have to look away.

If you jab, flinch, freeze or choke during the stroke, then you know a special kind of misery.

And you know that you’ll try anything to get tangible, sustainable relief.

Well guess what, the cure is finally here.

Fix your yips

Online Course Curriculum

Here’s everything you’ll get for only $199.

This online training captures all the nuance of our in-person classes, and adds even more background detail. So you'll have the understanding, the self awareness and the skills you need to make dramatic improvement on the greens. 

  1. Module  1 - Concepts & Context 

    Why putting tips seldom stick, and what to do when your head gets in the way.


  2. Module 2: Aim

    Learn the truth about aim, and about the compensations you make for bad alignment.


  3. Module 3: Posture 

     Poor posture can sabotage your stroke and make it impossible to practice.  


  4. Module 4: Equipment

    Learn how to get your putter specs dialed in so it can become your best weapon.

  5. Module 5: The Stroke

    Groove a shoulders-only, no hands, instinctive stroke.


  6. Module 6: Eyes on the Prize

    Stop thinking and shift your focus to what really matters.


  7. Module 7: Practicing & Playing 

    Train like a champ without killing your back

Sign Up

(get confidence)

  • More than 23,000 students have turned their putting around with Eyes-on-the Prize.

    "John Ford’s putting class literally changed my life."

    "I know it sounds corny, but I had a horrible case of the yips. I couldn’t make a straight three footer if my life depended on it. And that’s what it felt like! I was miserable, and eventually I just stopped playing. John Ford’s putting class turned it around for me. He got straight to the root of my problem, and eventually even fixed my head!"

  •  I'd go back a 3rd time!

    "I've been through the in-person version of this class twice. There's a lot in that. And it's so different than what's being taught anywhere else. I'd go back a 3rd time! Improvement, for me, came from better aim."

  • "Way more effective than any lesson I've had."

    "I went to several pros for putting lessons, and I never got any better. I was pulling my putts, and my distance control was terrible. What John and John offer is a lot different. It's like a putter fitting and a putting lesson, all in one. It's tremendous."

Here’s what this online class has fixed

with just a little practice.

Golf Lesson Online
  • Poor distance control on long, lag putts
  • Pushes and pulled putts
  • Loss of confidence, especially over the short ones
  • Peeking — Looking up too soon
  • An inconsistent, unreliable stroke
  • Tempo that’s too quick or twitchy
  • Poor aim and alignment
  • Posture that prevents you from practicing
  • Mis-guided mental focus and overthinking

However, nothing we say or teach will help if you don’t practice. It doesn’t take much… just 5 or 10 minutes a day in the comfort of your own home. We’ll show you specifically how to help yourself.

Fix your putting

The easiest path to better putting:

Stop worrying about your putting stroke!

  • Most people who decide to work on their putting focus exclusively on their stroke. In fact, they obsess over it.

     
     Unfortunately, that obsession with the stroke can have the opposite effect.
     
     You’ll never putt well if you’re fixated on mechanical details like “torque prevention” or “pure in-plane rotation” or “2 mm toe-side impact.”
     
    So if you really want to fix your putting, you gotta stop fixating on the stroke and start focusing on what really matters… the target.
     
     If you look at it that way, improvement is easy.
     
    It works for beginners.
    It works for seniors.
    It works for juniors.
    It works for anyone with back issues.
    It works for accomplished golfers too.
     
    You don’t need a fancy new putter or any technical analysis.
     
    You just have to shift your attention to what matters most…
     
    The target.  Nothing else!
     
    eyes on prize
  • circle trust


    Aim small miss small! 

    Once you’re over the ball and all your attention is 100% focused on the hole, your natural instincts will take over and you’ll be free to stroke great putts.

    Which means your long, lag putts will cozy right up to the hole. And you won’t miss those easy short ones, so you won’t be three-putting all the time.

     
    So don’t worry. Now there’s an easy way to fix your putting without over-analyzing things.
     
    You can stop experimenting with new putters, new grips, new methods, and just follow the fundamentals in the Eyes-on-the-Prize Putter Training Program.
     
    If you practice even half of what’s presented in this program, your fear, doubt and uncertainty will evaporate with the morning dew.
     
    Your confidence will build, and your circle of trust will grow dramatically.
    Expand Your Circle
  • Heading

    Putter Training Beats Putting Lessons.

    Here's why:

    Traditional golf lessons are notoriously ineffective.

    Teaching pros just don’t have the words to describe what they’re trying to get you to do. 

    They don’t account for equipment, and they don’t provide the context you need to understand their technical fixes.

    So nothing sinks in and you don’t see any improvement.

    Eyes-on-the-Prize Putter Training is radically different and more comprehensive. 

    Our new online course is based on the hands-on training that John S. Ford has been doing for 30 years.

    It puts the right tool in your hands, and then shows you exactly how to use it…

    With good posture, precise aim, nice tempo, and an easy, instinctive stroke that you can rely on when the chips are down.

    It shows you the cause and effect of your lousy distance control and your silly little misses.

    It’s a step-by-step training system that will fix your fundamentals, quiet your mind, and have you putting better than you ever imagined.

     

    Make More Putts

    Two Coaches. Two Lifetimes of Learning.

    One unshakable mission.

    John Ford – A no-bull, tough-love coach who’s taught more than 22,000 students in Naples and The Villages.

    Ford started his career at MacGregor, where he built clubs for Jack Nicklaus, Palmer, Crenshaw, Sam Snead and many other PGA tour legends. 

    He doesn’t mess around with vague theories or mamby-pamby platitudes. He deals in facts, cause & effect proof points and quantifiable results. 

    Some say he’s a bit gruff, but he gets results.

    John Furgurson – Former caddy, golf writer, yip victim and poster boy of over-thinking under-achievers in golf.

    Furgurson is a short game specialist. He wrote the only golf instruction book that’s guaranteed to NOT mess up your swing:  The Forget-About-It Guide to Better Golf.

    Together, Ford and Furgurson have created the most complete, no-BS putting program ever released to the public.

    • It’s sequential. Each module builds on the last. No skipping, no hacks.
    • It’s hands-on. With simple, at-home drills and crystal-clear instructions.
    • It’s proven. No fluff. No gimmicks. Just the stuff that actually works for anyone.
    Count Me In
    John Ford
    John Ford
    john furgurson golfer
    John Furgurson
    your coach
    eyes on prize

    Go from fearful to fearless.

    Dreadful to dead-on. Hopeless to happy.

    Golf Game

    Video snippet of class

    The sad fact is, most people spend their entire golfing lives in a state of fear, doubt and uncertainty when it comes to putting.

    Sure, they might get lucky once in a while, but overall, they have no idea what they’re doing.

    And more importantly, they have no idea how good it feels to putt with absolute confidence.

    But with Eyes on the Prize Putting, you really can.

    If you implement even half of what’s in this program, and practice a little bit every day, you can flip the script completely.

    Imagine how incredibly rewarding it’ll be when you drain those testy little putts that used to give you fits…

    How relaxed you’ll be when those long ones snuggle up right next to the hole…

    How jealous your buddies will be when you routinely sink the pressure putts.

    It’s not as hard as you think, and it doesn’t take “talent.” Just good coaching, a little determination, and a step-by-step process.

    Here’s the hard truth…

    Most golfers have no pre-putt routine.
    Most golfers aren’t even aimed at the hole.
    Most golfers are focused on the wrong things.

    The “Eyes on the Prize” system fixes all of that — in the right order, with the right tools, at the right time.

    No more bandaids. No more second-guessing. No more gut-wrenching 3-putts.

    Just a clear path to confident, consistent putting.

    The real reason why some people get good at putting is because they stick to a process. They pay attention to the details, and they do all the little things the same way, every time.

    Then, when they’re over the ball, they trust their instincts and just let it go. It’s no harder than tossing a ball to a friend.

    So if you want to go from head-hanging embarrassment to back-of-the-cup confidence, sign up today.

    “I’ve read every book. Watched every video. None of it helped… until this.”

    “If all you do is follow the pre-putt routine we teach, you’ll cut your 3-putts in half. Guaranteed.”

    Discover The Real Reason You Miss Putts 

    Chances are, it’s not your stroke. The putting stroke is the easiest little motion in golf.

    It’s not your lack of eye-hand coordination. Anyone can roll a putt.

    So what is it?

    It’s your eyes that are misleading you.

    Your eyes are misdirected, so your brain is getting the wrong visual input on every putt.

    When your eyes are off target, your putts are too.

    Eyes on the Prize Putter Training is a complete, sequential system that dramatically improves the visual input, rewires your brain and produces the behavior change you really.

    The eyeballs will lead the golf ball where it needs to go. You’ll stare it right into the hole. 

    Buy Now

    Invest in your putting — 

    The most valuable part of the game.

    What do you really get when you spend $650 on a new driver? You might gain a few extra yards, but it won’t directly impact your scores. 

    The R.O.I. on drivers is dismal.

    A $350 putter would be a better bet. (The putter’s the most important club in your bag, accounting for at least 40% of your golf shots.) 

    A new putter might help for a few rounds, but it won’t fix the root cause of your poor putting. 

    Or there’s the worst bet off all… The DIY approach where you invest tons of time and brainpower scouring the internet, watching videos filled with contradicting tips, hoping for answers that will never come.

    Eyes-on-the-Prize Putter Training is a much safer bet…  the closest you’ll ever get to a sure thing in golf.

    The R.O.I. on razor-sharp putting is indisputable… when your putting improves, your scores improve immediately. 

    So before you spend any more money on equipment, invest in a putting education that’ll pay off immediately.  

    This the only putting program that taps into your natural instincts to produce actual behavior change. Guaranteed.

    Even if you only apply on half of what’s here, the program will pay for itself ten times over. 

    If you’re not satisfied with the content of these 7 modules, we’ll return your money, no questions asked. 

    Its In The Hole

    It's In The Hole!

    Don’t wait until another round of golf is ruined with lousy putting. Start your Eyes-on-the-Prize Putter Training Today.

      • 30-day, Money-Back Guarantee 
      • Lifetime Access to All Video Modules and Updates
      • Step-by-Step Action Plans and Drills
      • Mental Strategies to Stay Calm Under Pressure
      • Bonus: Putting Practice Toolkit
      • Free digital copy of The Forget-About-It Guide To Better Golf

      You can’t miss with Eyes-on-the-Prize Putter Training. 

      Lifetime Access ONLY $199.

    Start The Class Now!

    (get confidence)

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